Why is it so challenging to realize revenue synergies? The executives we spoke to cited a number of difficulties: setting realistic targets, changing salesforce behavior, executing across functions, measuring financial impact, and getting the organization to focus on the right things. Nevertheless, a few companies seem to have cracked the code.
Treason!If you've got the hang of coding messages by shifting the alphabet forward, then you might have realised that it is actually pretty simple to crack this type of code. It can easily be done just by trial and error. An enemy code breaker would only have to try out 25 different possible shifts before they were able to read your messages, which means that your messages wouldn't be secret for verylong.So, what about coding messages another way? Instead of writing a letter, we could write a symbol, or draw a picture. Instead of an 'A' we could write *, instead of a 'B' write + etc. For a long time, people thought this type of code would be really hard to crack. It would take the enemy far too long to figure out what letter of the alphabet each symbol stood for just by trying all the possiblecombinations of letters and symbols. There are 400 million billion billion possible combinations!This type of code was used by Mary Queen of Scots when she was plotting against Elizabeth the First. Mary wanted to kill Elizabeth so that she herself could become Queen of England and was sending coded messages of this sort to her co-conspirator Anthony Babington. Unfortunately for Mary, there is a very simple way of cracking this code that doesn't involve trial and error, but which doesinvolve, surprise, surprise, maths.
2. A screecher and a code zero are the same thing.Nope. A screecher is specifically a multihull term for a very large, very flat sail for going upwind or just cracked off. Catamarans and trimarans have notoriously small jibs, making them grossly underpowered in light breeze. A screecher is larger, higher clewed, and fuller than a genoa but flatter than a typical code zero. 2b1af7f3a8